Participation in projects with neighborhood groups/stakeholders to create recreational 
opportunities and community assets (e.g., parks, enhanced public space)  


Use of a Triple Bottom Line approach, including engagement with stakeholders, to analyze 
growth planning alternatives, considering financial, social, and environmental costs and benefits  


Participation in regular meetings with community stakeholders and offering of environmental 
education opportunities (e.g., river walks)  


Web presence established with social media engagement 

The WRRF hosts facility tours for students of all ages, community members, and visitors to engage and 
inform the community and visitors about one water treatment. In the future, these tours will include a 
stop in the new Learning Center and a stop at the Demonstration Wetlands.  

Outreach is conducted with regulators and local officials. In particular, the WRRF Project team has held 
outreach meetings with the Central Coast Regional Water Quality Control Board and the US Department 
of Fish and Wildlife, EPA, and more. These meetings engage the regulators and enhance the project by 
incorporating regulatory components early on in the process.  

Utilities actively promotes community awareness of the value of water and wastewater. Public 
workshops such as the Community Water Forum and the future Learning Center, (will) promote the One 
Water concept and increase awareness of the value of water supply, treatment, and reuse. The  

Department involves stakeholders in the decisions that will affect them, understands what it takes to 
operate as a “good neighbor”, and positions the utility as a critical asset to the community. Such events 
as the Water Forum, Thursday Night Farmer’s Market booth, and WRRF Project Community workshops, 
provide a forum for the community to provide input. One major example of this was the resulting 
planning for extensive odor control, which stakeholders made clear was highly important to them.  

Actively partners with other departments within the City, such as the Parks and Recreation Department 
and the Public Works Department.  

Performance Measures & Results 



Number of meetings with community stakeholders and environmental education opportunities 
31, not including WRRF tours or Project meetings  



Number of Utilities Department Facebook page likes 2,315 total, approximately 180 in the last 



Number of Resource newsletters published  (The Resource is a quarterly newsletter prepared 
and published by the Utilities Department that focusses on managing community resources for 
the future: water and wastewater. It is sent to postal customers in the City.) 4  



Average number of WRRF tours given to community members a year 50  



Number of WRRF Project decisions made with the Triple Bottom Line in mind  - All decisions 



Number of public events held to publicize and build support for water and water services 60  



Partnerships developed - Downtown Association, Parks & Rec Department, Park Rangers, Public 
Works Department and sections, Science Discovery, Regional Water Quality Control Board Cal 
Poly University